Interpretation is fun!



Spoiler Alert:  These are the answers to my recently launched "Public Lands Puzzles" series: Word puzzles naming our nation's vast and beautiful public lands. To get next month's installment, just drop me an email.

Uh-oh. Are you stumped?  Find the answers to Public Lands Puzzle here:

Okefenokee National Wildlife Refuge, Folkston, Georgia 


Known to early Indian tribes as “The Land of the Trembling Earth,” the Okefenokee is a vast cypress swamp (actually a type of peat bog) on the Georgia-Florida line. Think alligators -- lots of alligators.  My favorite adventure there:  Watching a family of sandhill cranes step delicately through the wetlands. The baby was still young and clumsy on long unsteady legs, like a foal.  He kept falling down in the muck. See samples of our work on the visitor center. 



Washington Monument Repairs 

 When's the last time you looked out over Washington, D.C., from the top of the Washington Monument? Try it again this spring, when this iconic landmark reopens, with earthquake repairs and new exhibits planned by a team including yours truly.  READ MORE

Nature's Navigators 

Every time I work on interpretive panels for another National Wildlife Refuge, I am astonished – again! – by the incredible journeys made by millions of birds every year. Read more... 

Traveling El Camino Real

Thanks to funding from the FHWA National Scenic Byways program, we have a great assignment this fall: creating interpretive signs for a section of El Camino Real de Tierra Adentro National Historic Trail in Santa Fe, NM.  Read More... 



Atlanta: City in a Forest

How does a fast-growing city keep its trees? Just ask Trees Atlanta – a non-profit dedicated to protecting existing trees and planting new ones throughout metro ATL. 

GIG just finished TA's new signage!


Swimming, Anyone?

A lone lifeguard chair remains at Horseshoe Bend Beach in Montana's Bighorn Canyon National Recreation Area. 

I'm spending most of a Georgia January daydreaming of faraway places-- Read More




Goolrick Interpretive Group

Goolrick Interpretive Group specializes in interpretive planning and interpretive exhibit writing. We can help you select the best stories, choose the right media, and create engaging, memorable interpretation for your site.  Working with your stakeholders, we can help you  with interpretive planning, working with vendors and other creative team members, or researching and writing  entertaining (and short!) texts for exhibits, waysides, and multimedia.  We follow current best practices from the National Association for Interpretation, the American Association of Museums, and the National Park Service.  We know the ropes  in helping you plan and create appealing, up-to-the-minute interpretive programs, exhibits, and media that audiences will love, learn from, and remember. 

With years of experience in this very specialized field, we bring a lot to the table.  Call on us for assistance with small projects, large projects, and short- or long-term consulting.  

Faye Goolrick, Certified Interpretive Planner and Exhibits Writer

Allie Goolrick, New Media


When you need....

  • Practical, NAI-informed interpretive planning;
  • One-on-one consulting and guidance on a per-project basis;
  • Engaging, visitor-oriented interpretive writing and editing for exhibits, print, audiovisuals, and new media;
  • Visitor-friendly natural and cultural history and historic preservation texts;
  • Communication skills on environmental issues, conservation, green requirements, and LEED standards; or
  • Lively, youth-oriented new-media consulting for interpretation, including podcasting, blogging, wiki entries, Facebook, and website upgrades and maintenance.....

Check us out!  GIG is a woman-owned family firm based in Atlanta, Georgia, and we work from coast to coast.